‘Queer Eye’ stars launch pet lifestyle, nutrition brand

LOS ANGELES — New omni-channel pet way of living brand name Yummers released Sept. 15 with a line of quality pet foods mix-ins. Yummers’ combine-ins supply 18 merchandise for each canine and cats accessible in gourmand and practical recipes.

With far more than 90 million US pet dad and mom searching for wholesome pet foodstuff solutions that also make their animals joyful, according to Yummers, the new solutions strive to amplify a pet’s present food by providing wide range and a enhance of nutrients.

The manufacturer was started by Rebecca Frechetter Rudisch, main executive officer of Yummers, Antoni Porowski and Jonathan Van Ness, stars of the Tv set series “Queer Eye.” In accordance to the founders, they were being influenced by their individual pets to build Yummers.

“I am so thrilled to partner with Jonathan and Rebecca to produce Yummers, a certainly unique and joyful tactic to pet parenting,” Porowski stated. “I am so grateful to have put in most of my life about pet dogs and care deeply for their diet and general wellbeing since they have offered and taught me so substantially. Foodstuff is all about love and connection, and I have uncovered that it really is definitely 1 of the best approaches to clearly show how a lot you care about your pet.”

Petco Wellbeing and Wellness will provide as the brand’s exceptional retailer, carrying its merchandise at a lot more than 1,000 pet retail merchants and on-line by means of its e-commerce system.

“We’re thrilled to deliver even more higher-high quality, modern nourishment possibilities to our curated assortment with the introduction of the Yummers line to Petco pet care centers nationwide,” said Shari White, senior vice president of merchandising and consumables at Petco. “At Petco, we’re fully commited to bettering the lives of pets via a detailed, 360-diploma approach to their health and fitness and wellness, and Yummers’ focus on pets’ nourishment, joy and in general wellbeing is totally aligned with our mission.”

Formulated with superior-top quality substances, which include protein, Yummers’ pet food items mix-ins are obtainable in two strains: Connoisseur and Useful. The Gourmet blend-ins are freeze-dried and feature single-ingredient proteins, offered in Chicken, Beef Liver, Cheddar Cheese, Salmon and Sweet Potato, and Turkey and Cranberry flavors. The Functional combine-ins present further nutrition that target certain pet well being concerns, like pores and skin and coat, digestive and heart overall health. The mix-ins can be put together with one particular an additional, as effectively as a pet’s normal food, to offer much more flavor and wide variety though boosting nutrition.

“Some of the most worthwhile relationships in my daily life have been with my animals and they have enriched my everyday living outside of terms,” Van Ness reported. “We have bonded more than our appreciate for animals, and we want Yummers to support people today give all the pleasure and love again to their pets that they give to us.”

All of Yummers’ recipes are grain-absolutely free and meat-to start with and are sourced, created and packaged in the United States. The brand’s packaging is created from publish-shopper recycled (PCR) materials and works by using sustainable printing inks to aid lower waste.

“Pets are entitled to an remarkable daily life and that begins at mealtime,” Rudisch mentioned. “At Yummers, we celebrate the joy, satisfaction and achievement pet moms and dads come to feel when they offer the most effective treatment and daily life expertise for their animals.”

Yummers’ items are accessible at YummersPets.com, with an solution to subscribe for automobile shipping and delivery, as perfectly as at Petco.

Go through more about new pet foods and deal with products.